Art Director Atsuko Ogawa

Atsuko Ogawa is an Art Director at Loftwork Kyoto. Born in 1978, she began her career in a department store before moving into product planning and public relations at a lifestyle goods manufacturer. She later joined a major real estate company, where she played a key role in establishing its PR department and led comprehensive direction that bridged design and management.

As a freelance art director, she worked on branding across various sectors, including healthcare, striving to co-create distinctive worldviews with clients while harmonizing them through a female perspective—a core principle of her approach.

Since joining Loftwork in 2020, her main areas of expertise include concept development, organizational design, corporate branding, sustainability transformation (SX), and urban strategy design.

Currently, she leads project design and art direction for Loftwork’s internal initiative AruSociety, which explores the future of inclusive living. She is also working to cultivate an urban commons that connects the cities of Kyoto, Osaka, and Tokyo.