New media for women "Kufura "
We introduce hints of a bit of “work “, “housework “, “way of life ” of the web media for women who are busy everyday while treating both work and home. Life “in 10 minutes to make it the most meaningful by videos and articles.
Outline
Construction of a new media aimed at providing really valuable information to busy women
We introduce hints of a bit of "work ", "housework ", "way of life " of the web media for women who are busy everyday while treating both work and home. Life "in 10 minutes to make it the most meaningful by videos and articles.
Loftwork helped Kufura 's website design, creative production including logos and business cards, and development of CMS templates to realize efficient operation.
support
- Create logo
- Create business card
- Web site structure design / screen design
- Web site design
- Coding
- CMS Template Development (WordPress)
Project period
· July 2017 to September 2017
Related service
· Media site construction system
· Client: Shogakukan Inc.
· Producer: Tetsuya Kashiwagi
· Project manager: Seiji Sasaki
· Technical Director: Toshiharu Kawatake, Hiromi Ando
Creative team
· Design: Tatsuhiko Yokda
· Coding: Masashi Haraguni
· Development: Hisasho Kawamitsu
Output
We unify colors and fonts gently with adult-like soft tone , we can quickly recognize target information even if the amount of information is large, devising margin and character jump rate so that it is easy to read.
Not only articles, but also useful videos have plenty of videos. Recalling that, in order to establish the cognition of moving image content, we change the background rule of the animation part and aim at the change of the impression.
kufura website
smartphone site
logo
UX design from research information necessary information as a media site
We also analyze competing sites and define functions and structures necessary for media sites such as ranking function, list of authors, recommendation function of articles.
Construction of a CMS template to support efficient operation without compromising even in a short period
The template module “Izanaki ” developed independently by Loftwork covers all the article creation pattern assumed at ordinary sites.
In addition, WordPress plug-in implements many of the functions as media, from editing department and external writers to detailed design of authority level, manual / automatic control of recommended articles, ranking function.
Member
Toshiharu Kawatake
Loftwork Inc.
Technical Director
Hiromi Ando
Loftwork Inc.
Technical Director
Voice
“I made sentences for a number of "questions ", but thanks to this preparation, the direction of the media has also been cleared up. are also active in every work related to launch afterwards.
In the production part, after having production part, after gotten a polite specification check, such as which parts are put where where are they are printed on the imitation paper and a place to check with everyone was As a result of understanding including the concept, I think that it also led to the construction of a CMS template which made editor 's ease of use thought possible while realizing a layout like a magazine.”
Client
“Since customers themselves directly We are asking you for your request, we will ask you for your request and page on large paper of A 0 and watched the reference. wrote about points and requests which are worrisome, we were able to create templates based on operation while emphasizing efficiency.”
Technical Director Toshiharu Kawatake
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