Mitsui Fudosan Co., Ltd. PROJECT

KOIL Kashiwa-no-ha Open Innovation Lab Project

Outline

KOIL should not be an ordinary commuter town. The project started with open innovation as a keyword.

One of Japan’s largest coworking space KOIL (Kashiwa-no-ha Open Innovation Lab), which is expected to serve as a new hub to create innovations, came into being in April 2014 in Kashiwa-no-ha, Chiba Prefecture. KOIL is a space to create innovative new projects, products and services through the interaction and sharing of knowledge, technology, and ideas with people from all walks of life including entrepreneurs and members of the community at large.

Loftwork designed a “space” to rejuvenate a community coordinating space, service and web productions. Functions required for a space that drives innovation were defined based on fieldwork and user survey. Art directors and architects as well as members from the Mitsui Fudosan team shared vision and joined the project.

Outputs

Space produce

Co-working space(KOIL Park)

Co-working space and office space

KOIL Studio

KOIL has a variety of programs that induce innovation, such as seminars and hands-on workshops.

KOIL Factory

“KOIL Factory” equipped with digital fabrication tools, for giving form to ideas.

Overhead illumination

Original furniture

Communication tool

Website ・ Room sign

Member management system ・ Brochure

Planning and implementing programs to induce innovation

A series of GOOD DESIGN events were held in collaboration with Japan Institute of Design Promotion.

Member

Hajime Matsui

Loftwork Inc.
Layout CLO(Chief Layout Officer)

Profile

Yuki Takai

Yuki Takai

Loftwork Inc.
Senior Creative Director

Chiaki Hayashi

Loftwork Inc.
Co-founder

Profile

Mitsuhiro Suwa

Loftwork Inc.
CEO

Profile

Interview

Without a right answer to the project, how did we give form to a concept?
KOIL project member interview.

Making KOIL a place realize open innovation.

Keywords

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